The Bureau International des Expositions interviews three experts to gain their insights into why World Expos are ideal venues for public diplomacy and nation branding.
How postage stamps, Eataly and Argentine tango work to cultivate a national image.
Want to visit South Korea? Take a look around using 360° video technology to experience five immersive views of Korean food, the DMZ, rural seaside life and more.
How cultural events can promote tourism and investment for a nation's global image.
This Week in PD, we share international news on soft power, exchange diplomacy, development diplomacy and more.
A look at how Romania has grappled with issues of cultural identity in the face of "Dracula tourism."
New insight into how the "Trump Slump" limits visitors to the United States.